Marc Lafleur of TruLocal on the equal opportunity grant for Black entrepreneurs.

Marc Lafleur, wearing a white shirt and black pants, stands in the centre of his office space.
Marc Lafleur, co-founder of Kitchener-based TruLocal works in offices of his company at Communitech co-working space, empty due to measures to reduce the risks of spread of COVID-19 in Kitchener, Ontario on Friday, September 18, 2020. (Photo: Ivan Angelovski / Conestoga College Journalism)
Dan Kellar - - KitchenerON | 05-10-2020

Host: Ivan Angelovski

Early September the federal government announced investments of up to 221 million dollars to help Black-owned businesses.
But even before that, Black-owned businesses in Waterloo region have organized to help themselves.

Marc Lafleur is co-founder and the CEO of the Kitchener based TruLocal, a company that connects people with local farmers and provides them with locally-sourced meat products.

After Black Lives Matter protests in Canada early June, TruLocal organized what they called Equal opportunity grant, giving $5,000 to select Black-owned businesses.

The idea, as Marc Lafleur says, was to equal the playing field.

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